There are three important facts about bullshit: It’s everywhere, it’s influential, and it’s dangerous. Bullshit can go unnoticed because people are more concerned with lies. Lies, once spotted, are unmistakable and their damage is obvious. But bullshit stops just short of a lie, mixing the integrity of the truth with the deceit of a lie in a way that leaves both the bullshiter and his recipient feeling satisfied.
The whole history of investing is simple: Long-term returns can be extraordinary but to achieve them you must put up with an endless parade of volatility, mania, and panic. Two sides of the equation. When anyone presents the one side (potential return) without the other (volatility, chaos) they are bullshitting about the entire arrangement. It’s as if someone says, “Ferraris are really nice,” without any mention, or even knowledge, that they’re nice because they cost a third of a million dollars.
Lots of things fall into this category, and it’s a key source of unhappiness in people’s lives.
The assumption that you’ll be happier with more money leads to disappointment because we overemphasize the reward (money) with no regard to the cost (working longer hours, student debt, the risk of entrepreneurship, etc.). It’s a package deal, and you can’t pick and choose the reward while ignoring the cost.
The saying, “Never meet your heroes” is true because the way we imagine people we admire, or the successes we desire, tends to be a bullshit construction that emphasizes advantages while discounting the associated costs.
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